Our Founder

Ellynne Bridal began in 2004 as a labor of love by our founder, Lynne Rustad. Lynne dreamed of creating the best bridal store, with the best experience for her brides—not just in Nebraska but of anywhere in the Midwest. When she created the motto, “Where you’re always treated like a princess,” that is exactly the experience Ellynne Bridal is crafted to create. Fourteen years later, Ellynne Bridal is the premier bridal gallery for hundreds of miles.

Lynne spent her life dedicated to helping others fulfill their dreams. A native of Chicago, she moved to Nebraska in the 1980s and built a two-decade long career in real estate and home construction, helping families find their dream homes. A supporter of the local community, Lynne spent countless hours working with and helping fund raise for numerous good causes, but particularly those that helped support and protect women and children from abuse. Her philanthropic passions are too many to list but included the Child Advocacy Center, Friendship Home, Cause-for-Paws, People’s City Mission, Rotary International and many others.

In August of 2017, Lynne passed away during her battle with a type of ovarian cancer. She left a legacy and a mission to continue to support her goals and passions. At Ellynne Bridal, we are honored to carry on the legacy of Lynne, her passion for helping brides find the perfect gown to fulfill their dream wedding and to continue to give back to the community that we are a part of.

We look forward to meeting you and helping you find the gown of your dreams.

The Ellynne Bridal Team


Essense 1034


Let your bridal spirit blossom with the latest collection from Essense of Australia, bringing elevated detailing to bohemian designs. With wedding gowns that appeal to every bride, regardless of size or style—Essense of Australia offers everything from classic floral lace dresses and vintage-inspired trains, to sleek and simple gown silhouettes for the chic, modern...

bride on runway

Plan your big day the fashionable way! Grab a glass of bubbly and enjoy an evening of inspiration during this glamorous, bridal-themed showcase. See a bridal fashion show featuring the latest trends and exquisite designs brought to you by Ellynne Bridal. Plus, a vendor market showcasing hors d'oeuvres, tablescapes, and floral arrangements--check off every category on your wedding to-do list! Save 10%...

Stella York


With fashion-forward detailing and quality construction at competitive prices, the Stella York collection offers glamorous, on-trend styles inspired by today’s brides. You’ll fall in love with her wide selection of designer silhouettes, also available in plus sizes—from sexy fit-and-flares to royal-inspired ballgowns, all at an incredible price point. With wedding dresses for all budgets and...

Allure Bridals Trunk Show


Join us for an Allure Bridals Curve Trunk Show, featuring size 18 - 32 sample gowns to enhance all your gorgeous curves! Whether your style is classic and traditional or bold and dramatic—it all starts with how your gown makes you feel. And nothing feels like an Allure.

March 8 - 10, 2019 (Friday -...